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Social Media Week 2017: NAIJ.com reveals secrets to successful Facebook live videos

The Social Media Week Lagos conference entered the final phase today, March 3, as organizations, individuals and entrepreneurs converged at the Landmark event centre, Victoria Island, to share ideas, insights and trends on how to achieve more in a hyper-connected world.

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Bayo Olupohunda, the editor-in-chief Zenithblog.com speaking at Social Media Week Lagos

The week-long conference featured events like keynotes and panels, multiple rooms for workshops, master classes and presentations.

In line with this, Zenithblog.com, Nigeria’s leading website, staged an insightful media summit tagged – “Creating Compelling Facebook Live Broadcast: Best Practices From ZENITHBLOG.com”

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

In a key note address to participants, Bayo Olupohunda, the editor-in-chief Zenithblog.com, disclosed that ZENITHBLOG.com is the most visited news site in Nigeria. At the moment, it is the 4th site on Alexa ranking.

He said: “ZENITHBLOG.com had 2.41billion page views in 2016 which is a massive improvement of the views recorded in 2015.”

Olupohunda added that the best way to share a story is through videos and that ZENITHBLOG.com’s videos tell stories in captivating ways.

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His words: “It is possible to engage with people who are watching your Facebook livestream video through the comment section.”

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

ZENITHBLOG.com reveals success to Facebook live videos

He gave the following tips on how media outfits can get respondents that would fetch a wide reach:

1. Discuss only relevant topics.

2. Change the topic if it doesn’t seem relevant or popular.

3. Be very creative and dynamic in your approach to each of the topics.

4. Try to educate prospective respondents if they are not sure of the question.

See more photos from the event:

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

L-R: Damilare Okunola Zenithblog.com’s content/video editor and Bayo Olupohunda the editor-in-chief Zenithblog.com addressing participants

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Zenithblog.com team in a group photograph with participants at the media summit

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

A participant at the media summit asking the key note speaker a question

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Cross section of participants at the media summit tagged “Creating Compelling Facebook Live Broadcast: Best Practices From ZENITHBLOG.com”

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

L-R: Damilare Okunola Zenithblog.com’s content/video editor and Zenithblog.com editor-in-chief Bayo Olupohunda and Abisola Alawode Zenithblog.com content editor

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Zenithblog.com’s Temitope Popoola and Oluwatobi Bolashodun

Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos
Social Media Week 2017: ZENITHBLOG.com reveals success to Facebook live videos

Zenithblog.com team on ground at the media summit

Watch ZENITHBLOG.com’s presentation at the Social Media Week Lagos on the best practices of Facebook Livestreams and Facebook Videos.

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